| 释义 |
cost per action
noun[ U or C ]
ukus(abbreviationCPA)
E-COMMERCE, MARKETING
the amount of money that is charged to a company, etc. that advertises on a website each time someone buys a product, fills out a form, etc. after clicking on the advertisement on the website:
Typical cost per action arrangements include the advertiser paying per lead, per sale, or when a form is completely filled out.
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